Category Archives: The video experts blog

Online video content is a powerful tool for businesses for training, internal communication, product releases and demos, advertising, sales pitches, and much more.  Is your business ready to start creating online content? If so, you need to find an enterprise video platform to host your content.  But what features do you need for an enterprise […]

Entertainment is steadily moving forward from scripted television and endless commercials. They want to watch real people with bigger-than-life personalities, and live streamers give them what they want. Recent numbers show how live streaming accounts for a massive 23% of total viewing time globally. Furthermore, it’s estimated that the market will grow to more than $3 […]

Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue.  With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]

Video conferencing platforms have become essential tools for organizations worldwide. Zoom, one of the most widely recognized platforms, experienced explosive growth in 2020, with its value increasing by 383%. Statistics gathered at the top of 2025 from Zoom’s FY 2024 Earnings Report, indicate that the company has reached 7 million paid Zoom Phone seats—up from […]

Most of us now consume entertainment over the Internet. We spend thousands of hours online watching live streams, broadcasts, VODs, and other types of video content. Long-form content is king, but viewers also want content they can consume fast but still be entertained. The interest in short-form videos is rising, thanks to formats like Instagram […]